Is Your Club Part of the Solution or Part of the Problem?
Suppose a beginner comes to your club, and wants to learn how to play properly. Does your club have a class for him? Or coaches to work with him? Or is he told to call winners somewhere, he gets killed, and you never see him again?
Suppose a beginner comes to your club, and wants to play others his level. Does your club have a league for all levels, so you can let him know when it's league night, where he can play others his own level? Or is he told to call winners somewhere, he gets killed, and you never see him again?
Suppose a mom comes to your club with two kids, and wants them to learn how to play and to play with others their age. Does your club have a junior program you can put them in? Or is she told her kids should call winners somewhere, they get killed, and you never see them again?
Suppose a beginner comes to your club, and wants to get killed by others. You tell him to call winners somewhere, he gets killed, and he's happy.
The first three above are the most common new players that come into clubs. Is your club equipped to meet their needs? Does your club have coaches, classes, leagues, and junior programs? Or does it rely on the fourth type? (And we wonder why there are so many crazy people in our sport.) Unfortunately, most clubs rely on the fourth type of player when it comes to getting new players. They probably survive as a club because of a steady influx of experienced players, either from other clubs, or more likely from overseas, where clubs address the needs of the first three types above.


Photo by Donna Sakai


